Ailike·jiekesen: dare to do where Tim Cook
Apple's Scott Forstall officiallymobile dvr announced on Monday night will be released in 2013, this is since 1997, dismissed former CEO Amelio, jobs (Gil Amelio) Apple management is one of the largest after shocks.
Forstall is Apple's Senior Vice President and head of iOS software, and is responsible for research and development of Apple and Siri voice map.
After the death of Steve jobs, Forstall, once regarded as one of the key members of the management team of Apple. So far, Forstall had only work for two companies: 90 's of the last century were joined by Steve Jobs hired NeXT, and later bought NeXT to Apple.
Just a few months ago, Fortune magazine reporter Adam Lashinsky guess Forstall also has the potential to become the Cook (Tim Cook) outgoing CEO of Apple after another dazzling.
Such a young and talented leaders in the industry, how can even a letter of formal notice in the media are not the cases dismissed by Apple yet?
In recent months, continually outgoing Forstall of Apple Senior Vice President, another friction between Jony Ive, some reports have even said Forstall had openly challenged Cook in the past months. According to the Wall Street Journal reported that after users expressed dissatisfaction with Apple map, Forstall refuse to clients issued a letter of apology in his name, Cook eventually stepped in to publicly apologized to customers. Perhaps this incident the last straw of a camel, in addition to squid stir-fried Forstall of Apple, had no choice.
In the eyes of people outside as well as inside the company, Forstall is one talent, but also a difficultcar dvr person to get along with people. Jobs at a time when health, Forstall had won their appreciation, long-term Apple Blogger John Gruber guesses that year were it not for Steve Jobs has been nurturing Forstall, to Forstall's personality, he would have come into conflict with others team. Sure enough, now without the protection of jobs, Forstall the extreme individuality of other members of the management team to bear.
Next, we are likely to hear a perspective from Forstall told another version of the story, but in any case, he certainly will be Google, Microsoft, Amazon, Facebook and other Apple competitors wanted to attract the hottest figure.
I always think that Steve jobs left Apple's greatest legacy is that he left to lead the team. Today, he died just one year, a key member of the Apple was fired.
Of course, I really appreciate the Cook, as well as other key senior management personnel, including those responsible for "human-computer interface of Apple" Jony Ive, succeed Forstall of Apple in charge of mapping and voice services Eddy Cue, Siri, and Phil Schiller, head of marketing. These people are world-class management talent.
However, I Cook part of the employment strategy isvehicle dvr concerned. He had hired the United Kingdom's largest electronic retailer Dixons predecessor John Browett, Chief Executive, head of Apple's retail operations, but only after a five-month, Browett was fired in conjunction with Forstall. I also want to ask that he another decision: Bob Mansfield five months ago should have retired, but because Forstall's departure, he was the Cook puts more responsibilities.
Hire Browett served as head of the retail business is a puzzling decision from the start. Why should I choose one from Dixons CEO in charge of Apple retail stores? You know, per square metre terms, Apple retail stores with the highest sales in the world, compared with, Dixons is just a sales efforts for the company. At the time of hire Browett, Cook, who says he is one of the best managers. But media questioned the decision of Cook from the start, turns out, Cook did left eye. Browett from being in charge of efforts to control the Apple retail stores Apple stores the start cost, he cut an Apple employee wages, extending their work hours. But these measures will soon lead to staff discontent, forcing Apple to recover these measures soon.
Of course, conversely, was also in recognition of the Cook. They said while the Cook made a wrong decision, but he was able to quickly understand the error, promptly dismissed Browett. I agree with. Because many of the CEO are very stubborn, they did not want to easily admit error. Cook entirely different, he not only apologized to the user because of a patchy Apple map and now again because of incorrectly employed Browett public apology.
We'll take a look at Mansfield, he was ready to retire from the very beginning to the later promotion, it let us guess Apple had really had a succession plan? In view of the prevalence of Mansfield's age, as well as jobs that year, I think that Apple should have a succession plan. Apple has so many executives, so many intricate relationships, if you do not have a succession plan is unbelievable.
No matter what the scenario is now head of Apple Tim Cook.
Employees in jobs at the memorial service, Cook said he did not want to see the employees all day long "what would Steve do" ladies first. Steve Jobs hopes that employees will takes sole charge of. As can be seen, regardless of whether his decisions correct, Cook has become dare to do the tablets.
I believe Cook hope Forstall can stay, but the contradiction between their very negative effects on the management of the company as a whole. Thus, although dismissed Forstall is a tough decision for Apple, but he had to do. Whether this is a wise decision, vehicle dvr we will have to wait.